Recently, my former classmate Mindy sent me videos of Smarties chocolate advertisements done by her agency.
LOL. Those tubes were so scared till they shat smarties off their arse. Yes, the videos were on national tv!
I’m sure everyone here tried Smarties before. When I was younger, I used to play with it’s tube (Smarties were packed in a tube). I would turn it into a cannon by whacking the tube to force its plastic cap to fly off.
But now, Nestle has replaced the old packaging with a Hexatube packaging.
Anyway, here are some interesting facts that I gathered from wikipedia.
The replacement of Smarties’ packaging wasnt well received by the older crowd. This was evident from the comments @ http://news.bbc.co.uk/2/hi/business/4276553.stm. Here are some extracts of the comments.
Quite simply the worst catastrophe to befall modern man. Don’t do it, Smarties!!
This is a disaster. Traditional Smartie tubes are a wonderful charity fund-raising aid. We have used the Smartie-tube challenge to raise thousands of pounds in our local community. You give people a free tube of Smarties, which are theirs to eat, but ask them to return the tubes full of 20p pieces. This is an effective and easy way of raising money for charity. Shame on you Nestle Rowntree for removing this opportunity.
The best bit about the old tube with the plastic end was always when the tube was empty. You eat the Smarties with relish (the orange ones last of course!), then put the top back on the tube, rest it on a surface, and bang the edge of your hand down hard about half way along the tube, to see how far you can fire the plastic top.
That really was always one of the best bits of Smarties, and in fact in my thirties I still do it!
The children of the future will miss out on a great entertaining activity.
Mrs Mayo, UK
I’ve spent the last 32 years building a two storey house for my family entirely out of Smarties tubes, using the lids as flooring, paving stones and a driveway. I estimated to be finished by 2008, but if the hexagons come in, I’m going to have to redo the whole roof.
Ron Johnson, UK